Monday, August 17, 2009

Kerusso, Christian Apparel


CEO/President Vic Kennett founded Kerusso in 1987. Over the past 22 years Kerusso has become the premier and dominant producer of Christian-themed apparel. In 1998 Kerusso began introducing other products such as: jewelry, gifts and accessories. Today the Kerusso campus occupies 10 acres which is home to over 65,000 square feet of manufacturing, and office space. It all started while Vic was working construction and tearing up tile in a restroom. Noticing people wearing shirts with various Christian messages on them he thought, “I could make T-Shirts like that.” God puts dreams in our hearts in the strangest of places.

In the past 22 years Vic Kennett and God have built a company that employs over 120 people in the town of Berryville, AR. The company continues to stay true to their original mission of preaching the Good News of Jesus Christ around the world. The company sells their products in more than 5,000 stores worldwide, including Emmaus Road Christian Store and Emmaus Road Christian Store’s online site. Throughout the years the company has distributed more that 7 million garments encouraging people to “seek to know the God of the universe through His Son Jesus.”

From the very beginning the Kennett’s mission has been to do his best to literally obey Jesus and the “Great Commission” (Matthew 28: 19-20).

Kerusso began on a shoestring budget and a mustard seed of faith. Kennett borrowed $1,000 from his family and placed an ad in Campus Life magazine starting his mail order business. The name Kerusso was chosen as the company name because it is a Greek word that means “to preach.” The mail order business almost put Kerusso out of business and then Kennett made the decision to go “wholesale.” Great decision.

Going from mail order to wholesale via the family house to 6,000 square feet to a facility over 65, 000 square feet and an employee base of 120 plus in just 22 years. God is good! The company now offers a full line of gifts and jewelry.

Vic Kennett believes that t-shirts are still effective for communicating the gospel message. He says that t-shirts are the “standard uniform for 3-30 year olds.” Kennett says the Message is #1 irregardless of current styles. When the two can co-exist then the Message is even stronger.

You can see a large selection of Kerusso t-shirts by clicking here!

You can also see a large selection of other Kerusso products by clicking here!

Other Christian products can be seen at Emmaus Road Christian Store
( http://www.emmaus-road.com/ )

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